About Us

Durability Matters is a website that helps you find high-quality, durable, and sustainably-made products.

While these types of products may cost more upfront, they can save you money in the long run, improve the quality of your life, and reduce the environmental impact of your purchases.

However, many consumers are not used to thinking about the long-term value of their purchases, and instead, follow a throwaway culture that contributes to environmental degradation, debt, and anxiety.

Durability Matters is on a mission to change this by connecting eco-conscious and quality-focused buyers with companies that make long-lasting products, even if it means lower profits.

We use a combination of research skills and proprietary software to find products from manufacturers that prioritize quality, offer extended or lifetime warranties, provide excellent repair services, and practice sustainable manufacturing.

We also provide transparent and honest reviews about these products, as well as tips on how to take care of them and extend their lifespan. At Durability Matters, we believe that making smart buying decisions can have a positive impact on the world and encourage others to join us in this mission.

Our Team

Henrik Soke

Henrik Soke

Founder/Writer

Henrik Soke has over 20 years of experience in various IT fields. Durability Matters is his passion project born out of his love for minimalism and high-quality products that last. He’s an avid hiker, mountain biker, and outdoor enthusiast.

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Andrea Soke

Andrea Soke

Co-founder/Writer

Andrea Soke has a background in economics and finance, but she’s also passionate about gardening, sustainable living, and finding new ways to maintain a clean and orderly home. She believes in quality over quantity.

Amy Catchpole

Amy Catchpole

Editor/Writer

Amy Catchpole is a lifetime farm girl who currently lives on a farm with her husband, dogs, horses, and sheep. As a farmer, she is very concerned with lasting and durable tools and products, as well as the environment and the welfare of the planet. Aside from farming and animals, Amy’s biggest passion is the English language, and she is an avid writer and editor.

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Steven Doyle

Steven Doyle

Reviewer/Writer

Steven Doyle is a freelance writer specializing in high-quality information-driven content. Not only does he write about durable and buy-it-for-life (BIFL) products, he gets hands-on to find the very best.

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Amanda Brahlek

Amanda Brahlek

Reviewer

Amanda Brahlek is an avid outdoors person, competitive runner, and the author of The Complete Guide to Owning a Deaf Dog. She has a lifetime of experience hiking, camping, boating, and running along with over eight years of dog training experience.

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Jeff Hill

Jeff Hill

Reviewer

As a GIS Specialist for a land conversation non-profit, Jeff Hill has the expertise and ability to put outdoor gear, including tools, technology, and clothing through real-life trials for accurate and informed reviews. For over a decade, Jeff has traversed a wide range of terrain types and less-than-ideal weather conditions along the way. He has a knack for testing buy-it-for-life products.

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Caitlin Greyling

Caitlin Greyling

Writer

Caitlin Greyling is a professional writer and editor with a fine art, design, and photography background — focusing on sustainability, climate change, equality, travel, tech, culture, and societal issues. She’s currently studying journalism with the NCTJ and has written for The Daily Mail, Durability Matters, CNN, PictureCorrect, Pilot Plans, and more.

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Laura Ohlmann

Laura Ohlmann

Reviewer

Laura Ohlmann is a professional writer focusing on poetry and nonfiction. She enjoys camping, cycling, hiking, and leading her dog, Lady, on adventures through Pisgah National Forest. Her lifetime goal is to visit all of the National Parks with her partner in the United States before exploring other countries.

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Jonathan Mundell

Jonathan Mundell

Reviewer

Jonathan Mundell is a free-verse poet and hobbyist. He builds bicycles in his free time and enjoys a good coffee with his Niche grinder. He’s also an avid cyclist (mountain and road biker) and enjoys craft beer in Asheville while reading his favorite poets.

Our Contributors

Liam Blackley | Emily Tailer | Toni Henning | Narda Doyle | Sophie Kidd Carr

Experts We Work With

We always strive to ensure the accuracy and reliability of our articles, which is why – when needed – we consult with experts in the relevant fields.

Ladislav Huzimec (Watches) | Vukasin Herbez (Automotive) | Earle Fowler (Home Maintenance)

Our Mission

We help consumers find high-quality, long-lasting products from reputable brands. In addition to providing product recommendations, we also offer tips on how to extend the lifespan of your possessions.

Our Value

We only recommend products that we back. We do not accept guest posts, sponsored content, or advertorials. All of our articles go through a thorough research process before publication, and are written exclusively by our in-house team of writers.

Editorial Guidelines

At Durability Matters, we are committed to providing high-quality content that our readers can trust. Our team of writers produce original, expert-level material that is free of bias, conflicts of interest, and misinformation. All our content goes through a professional editing process to ensure that it meets our high standards for readability, grammar, photo quality, and more.

Read more about why you can trust us.

Our product reviews are unbiased, and based on research and testing. If you make a purchase through links in our content, we may receive a commission, but we do not receive any compensation or consideration for the content of our recommendations.

Our how-to guides and other supportive content are written and continually updated by experienced writers who follow strict style guidelines to ensure that they are easy to understand. If you ever come across an article that you think could be improved, please don’t hesitate to email us at hello@durabilitymatters.com, and let us know.

Contact Us

We welcome any questions, suggestions, or inquiries about working with us. Please don’t hesitate to reach out to us by email at hello@durabilitymatters.com.

You can follow us on Facebook, Instagram, Pinterest, and YouTube.

Durability Matters is owned by Bluebrick International, Kidričeva 35, 9220 Lendava, Slovenia, Europe. Company Number: 6419852000. All rights reserved. Copyright Bluebrick International.